Make It Black

OUR MISSION

PULL UP FOR CHANGE’S MISSION IS TO ADVANCE THE ECONOMIC WELL-BEING OF BLACK PEOPLE BY INSPIRING CHANGE AT A CORPORATE, COMMUNITY AND INDIVIDUAL LEVEL.

PULL UP.

Following the viral success of the #PullUpOrShutUp campaign, Sharon Chuter was inspired to found Pull Up For Change, an organization committed to create meaningful opportunities for the black business community.

FOCUS.

Its core focus will be on transforming corporate culture—making it a place where the Black community feels welcome, supported, and can thrive. The organization’s messaging, initiatives, and solutions will speak to all of those affected by systemic barriers and obstacles that hinders professionals and entrepreneurs alike.

WORK.

Spring is working with Sharon Chuter to help articulate the brand fundamentals and define PUFC’s visual identity and design language. This will be brought to life through the creation of a suite of content templates and ongoing support in the ongoing ???????????.